Are you a smoker? Could you give up smoking for 28 days?

That’s the challenge that comedians Rhod Gilbert, Al Murray, Bill Bailey and Shappa Khorsandi are all encouraging smokers to take part in next month. All of them have different personal experiences and know how difficult it is to quit – either through struggles of their own, or through witnessing those of their friends or family members. That’s why they’re getting behind Stoptober:


“I smoked for about 25 years and probably spent 23 of those trying to quit, trying everything you can think of to kick the habit. I know first hand that it can be hard to find the motivation to quit, but Stoptober is the perfect time to give it a go.”

Rhod Gilbert


What is Stoptober?

Stoptober is an annual campaign that takes place each year in October. It encourages smokers from all over the UK to come together in a bid to quit smoking for 28 days. The aim is that after this time, they will feel the health benefits and feel inspired to keep it up. What’s more, smokers are 5 times more likely to stop smoking if they successfully complete the challenge! How’s that for an incentive?

In previous years the campaign has proven to be hugely successful. Last year, more than 250,000 people in the UK signed up, with more than half making it to 28 days. The campaign encourages as many people as possible who know each other to take up the challenge together so they can help each other along. This can be especially effective if you are a “social smoker” or have other friends of family members who smoke too, as the statistics show:

  • 67% of people are more likely to quit if their spouse stops smoking and 61% if their partner quits.
  • 36% are more likely to quit if a close friend quits.
  • 34% are more likely to quit if someone they work with stops.

These statistics also marry up with a study of smokers in Canada, the US, Australia and the UK which shows that smokers who have less smokers around them are far more likely to give it up themselves.


Tempted To Give It A Go?

We hope so!

Did you know that 80,000 people a year die of smoking related illnesses?

It’s also entirely preventable and if you do choose to take up the challenge, you can benefit from a whole host of almost immediate health benefits including:

  • Improved blood circulation
  • Reduced blood pressure
  • Easier breathing

What’s more, your clothes, hair and hands will also be smoke smell free!

As well as the support you’ll receive from those around you who decide to give it a go too, you’ll also receive text messages or emails of support and encouragement inspired by the challenges Rhod, Shappi, Al and Bill also faced.

If you want to be part of the campaign, you can sign up here. Remember, the challenge begins on 1st October, so make sure you sign up before then.

Good luck! We hope this will be the start of a smokefree future!